The beginning of today’s
successful growing corporation goes back to April 22, 1998,
as “CellStar del Perú S.A.”
whose major shareholder is CellStar Ltd. This is the beginning
of a very positive management, as CellStar Ltd., founded in
Carrollton – Texas in 1981 is to date the biggest distributor
of cellular telephony equipment in the world, with operations
in U.S.A., Asia and Latin America, with a turnover of approximately
2,3 billion dollars a year.
CellStar
operations in strengthened by signing an agreement with Telefónica
in the first quarter of 1998 establishing a total outsourcing
for the administration of the prepaid telephonic system using
state-of-the-art hardware and software, manufacturing and distributing
on a wholesale basis pre-paid calling cards for cellular phones,
fixed telephones and public booths. All the value chain, from
the conception until the arrival at the end user was integrated
and developed by CellStar.
In order to support
post sales a Call Center was purchased and we achieved to have
a team working three shifts. It is important to point out that
CellStar experience in this area contributed locally to a rapid
increase in prepaid cellular telephony, becoming one of its
main businesses in telecommunications.
Four years later,
during the first quarter of 2002, CellStar Ltd. decided to make
a change in the share structure of the company, by signing a
contract with private investors interested in pursuing the development
of the business with a very sui generis knowledge of the market:
more flexibility in local operations due to the fact that the
Peruvian market requires a special way of doing business, the
priority of new investors was to consolidate preexistent businesses,
such as telephones and pre paid cards. This new company would
be backed by an exclusivity agreement with CellStar Ltd. until
year 2007. In this matter, on August 6, 2002 it changes its
commercial name to Zilicom Investments S.A.,
setting off towards the search of new businesses and a product
portfolio diversification.
Zilicom
Investments S.A. is acknowledged as one of the main companies
related to the telecommunications industry for the following
reasons:
In view that Zilicom
has a proven distribution and sales experience, it is beginning
to develop supplementary units and to sell novelty products
that are not necessarily telecommunications related but are
related to products that arise from interesting innovations,
in their origin, manufacture and functionality as well as with
respect to the marketing of mass consumption products
Zilicom Investments S.A. (Formerly CellStar del Perú
S.A.) occupies the following positions within the Ranking of
the Top 10,000 companies, in order of annual income:
Year Ranking
2007 234
2006 105
2005 170
2004 199
2003 211
2002 354
2001 322
2000 444
1999 375